Catherine Lovering

Copywriter and ghostwriter experienced in legal marketing, health, and corporate web content (blog posts, articles and tweets).

I've been a fixture on the freelance writing scene for over a decade, specializing in health, law, personal finance, small business and digital marketing. My background in education administration has added to my experiential knowledge. An agile researcher and writer, I'm able to tap into a client's individual tone to write precise and engaging prose. 

Location: Vancouver, BC

9 Powerful Tips on Brokering a Business Deal

A successful negotiation doesn’t just happen; strategy is essential. Use these negotiation tips to tweak your playbook and achieve the best possible outcome. All too often, negotiators fail to consider the other party’s perspective. To fully prepare, you need to understand the context. That includes the wants and needs of the other side, the pressures of the market and industry, and the contract negotiation tactics of the people in the room. People like to feel heard. Active listening is a cru

Is Refinancing Your House or Car Always a Good Idea?

Thanks to low interest rates, the U.S. is in the middle of a refinancing boom. It’s easy to understand why — who wouldn’t want to decrease the interest rate on their home or car? Logically, a lower interest rate means you’ll owe less money over the course of paying off your mortgage or car loan. However, there’s more to refinancing than paying less interest. While getting a better interest rate can decrease the amount you owe in the long term, it can also increase your monthly payments and other

CML Treatment Side Effects: What You Should Know

It can also provide you with an action plan. Read on to learn more about how to start the discussion with your doctor so that you can leave feeling well-informed. It can help to talk to your doctor in advance about the risk of side effects. This conversation can help you be prepared, especially if your treatment options change. Your journey with chronic myeloid leukemia (CML) could involve several different treatments. Each of these may have different possible side effects or complications. No

How to Run GDPR Compliant Giveaways, Contests, and Quizzes

One of the benefits of interactive, online technology is the ability for you to get to know your customer. By increasing engagement through giveaways, contests, and quizzes, you can create a positive relationship between your brand and potential users of your product. The flipside of that technology is the use and collection of personal data, which is increasingly a subject of public policy. This year marks a new era in privacy laws with the enforcement of the European Union’s General Data Prot

Doctor Discussion Guide: Treating Flares and Pain

Of the approximately 7.5 million Americans who have psoriasis, about 30 percent will develop psoriatic arthritis, according to the Arthritis Foundation. People who have psoriasis are at a higher risk for arthritis, diabetes, depression, and heart disease. Psoriasis and psoriatic arthritis are chronic inflammatory conditions. There’s no cure. But developing a good relationship with your doctor can help you to manage your symptoms. It’s important to maintain an open conversation about how you’re

Injectable vs. Oral Medication for Plaque Psoriasis

As someone living with plaque psoriasis, you have many treatment options. Most people start with topical medications, such as corticosteroids, before progressing to systemic medications. Systemic medications work inside the body, attacking the physiological processes that cause psoriasis. In contrast, topical treatments work on the symptoms of psoriasis at the site of outbreak on the skin. Systemic treatments are for people with moderate to severe plaque psoriasis. Typically, these drugs fall i

7 Useful Tips for Relieving Anxiety

Living with anxiety is a challenge, but you can take steps to relieve its hold on your well-being. Sometimes, even taking just a few moments to engage in simple calming techniques can stop anxiety from getting out of control. Once you know what triggers your anxiety, you can prepare yourself to control your symptoms in any situation. Don't worry if you can't do it on your own — it's okay to ask for help. Most anxiety has a pattern. Start keeping a journal to log when you experience anxiety and

Your Cardiologist: A Heart Health Care Specialist

Life begins with a heartbeat. As a child, you probably found a pulse on your wrist and learned that was the rhythm of blood flowing in your body. But what happens when that beat feels a bit different? Or you have trouble breathing or feel dizzy? Your primary care doctor is your first source of medical care. But if you're experiencing certain symptoms or if your physician suspects a heart condition, you may be referred to a cardiologist to receive specialized diagnosis and treatment. A cardiolog

Do Pheromones Really Help Calm Cats?

You might like soft music, a nice massage or even aromatherapy in order to relax. Your feline companion is no different. Using smells that mimic your cat's natural calming scents can help her to find her happy place, if anxiety is the only thing that's getting her down. You know when your kitty is happy. She not only purrs, she introduces her cheeks to table legs, your favorite couch and your laptop when you're trying to type. This cheek-rubbing marks the spot as safe for your cat. It also rele

Entrepreneurs Beware: Crowdfunding Is Not as Simple as We Are Lead to Believe

In August 2014 Coolest Cooler raised $13 million on Kickstarter, making it the second-most successful campaign in the crowdfunding site’s history. But more than two years later, only about one-third of the product’s backers had received the product, and the Oregon Department of Justice was investigating the Portland company after hundreds of consumer complaints. While backers remained empty-handed, the high-tech take on the traditional cooler (it includes a built-in blender, USB charger and cut